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Director of Product Marketing for a best-in-class SaaS healthcare company

Company Name:
HireMinds

We have been engaged on a search for a Director of Product Marketing for a publicly-traded and one of the country's leading SaaS-based medical technology companies. They are located in the metro Boston area and continue to grow exponentially year over year. Their products and services are lauded as the best of the best - they are constantly making improvements to them and adding new ones to meet the needs of the clients, which includes adding new solutions as they expand into new markets.

Highlights of the role
Lead a team of product marketers for each of the company's four core product areas
Play a strategic and lead role on all messaging, packaging, promotion, product-related communications
Develop and roll out research initiatives including competitive and market analysis as well as customer research
Central role in both product launch activities as well as updates on new features, benefits, etc.
Pivotal connection with salesforce on all sales enablement programs and sales training initiatives
Opportunity to bring best practices in digital and traditional marketing to the organization

Profile
8+ years of product marketing experience, ideally across a large healthcare enterprise that has a broad portfolio of downstream products
Has marketed a healthcare technology solution, ideally a SaaS product
A true leader - someone who has managed, mentored and inspired teams/direct reports
Understands the complexities and ever-changing healthcare landscape and its challenges
Has successfully brought products to market
Relentless focus on ROI and metrics
Moves swiftly, decisively and with passion
Solves problems
Bachelor's degree required; advanced degree preferred






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